NATURAL TECH 2025

Naturaltech is Latin America’s largest natural products fair and is a major event for an industry that continues to show very strong growth.

São Paulo – an international business hub – has hosted the event for 15 years, showcasing natural products, probiotics, whole foods, phytotherapeutics and supplementary treatments. The fair is a major business platform for this expanding sector. It promotes healthy lifestyles, business relationships and knowledge interactions among manufacturers, producers, retailers, healthcare professionals and consumers. 

However, the fair has much more to offer. Sports and esthetics nutritionists are part of a growing audience of healthier and more sustainable lifestyles and visit the fair to discover natural product suppliers for their treatments.

Anyone new to the sector can discover the latest products, learn from the extensive program offering high quality content and interact with more experienced industry experts.

The natural goods market generated approximately R$ 94 billion in Brazil with rising demand for healthy foods. That was just in 2019. A large proportion of these revenues come from deals sealed at Naturaltech.